This marks our fifth acquisition since PCG’s formation in 2021. Paper Films work with a wide range of clients, including many in the public and private sector with an interest in place making and economic growth. It will continue to be run and led by Creative Director Daniel Kennedy and Producer Max Howard.
As an organisation, PCG recognise the value and importance of film and moving image, not only in terms of our own communications, but also in the wider context of our project work. Whether that be communicating our ideas to clients and stakeholders, engaging with the communities where we work, or as a vehicle to augment our social value strategy.
Paper Films have already been tasked with creating apprenticeships for a diverse range of inner-city young people so that they can gain access to valuable work opportunities that interface with the built environment and creative industries.
PCG Founder, David Smith-Milne says: “PCG has used Paper Films’ expertise to convey our development projects and their masterplans in video format, which helps our clients, partners and their communities to better visualise our innovations far better than in written reports.”
Kennedy says: “This is a serious boost to our mission to be the go-to creative partner for developers, architects, house builders, and urban planners.
“As part of a bigger group, we will be able to expand the team and our in-house motion graphics capability to meet the future head on."
“Our new owners believe passionately that video is an intrinsic part of good place making. It helps to communicate complex issues visually, succinctly, and with impact. But it also brings the work of our clients to wider, more diverse audiences, which helps to cement relationships and understanding.”